About the role
Coinbase is building an everything exchange for retail access to crypto, equities trading, savings, borrowing, and lending. As Product Marketing Manager, EMEA (Marketing & Communications), you lead regional go-to-market for consumer offerings, connecting Global Consumer product teams with International Marketing. The role is Remote - UK (London office base for partners across Europe and the US). Coinbase is remote-first with quarterly in-person surges.
You will lead consumer product launches across EMEA from research and positioning through adoption and evaluation; adapt global product strategies into regional marketing plans; shape segmentation, messaging, and value propositions; and partner with Product, Engineering, Design, Growth, CRM, Data, and Legal/Compliance.
Responsibilities include owning EMEA consumer launches end to end, turning global product direction into locally relevant campaigns, building audience messaging that makes complex products clear, coordinating cross-functional launch plans, and measuring launch and adoption outcomes.
Requirements: 5+ years in product marketing, go-to-market strategy, or consumer growth marketing; experience owning product launches or integrated marketing programs across channels and lifecycle stages; strong written and verbal communication with concurrent stakeholder coordination.
Pay Transparency: target annual base salary £78,840 to £87,600 GBP (shown here as monthly equivalents), excluding equity and bonus; total compensation may include equity, bonus eligibility, and benefits.